This research project focuses on the development of Grade VII Junior High School Social Studies textbooks infused with environmental education principles. The aim is to cultivate environmental awareness and responsibility among students by integrating relevant content into the existing curriculum. The study employs a comprehensive approach, incorporating interdisciplinary perspectives and pedagogical strategies to enhance students' understanding of environmental issues. Through the creation of these empowering textbooks, the research seeks to contribute to the formation of sustainable scholars who are well-equipped to address the ecological challenges of the future.

This study delves into the transformative potential of poultry biochar on soil electrochemical properties in Alfisol and Vertisol of Northern Nigeria. Through a comprehensive investigation, we unravel the intricate influence of poultry biochar application on soil pH, electrical conductivity, nutrient availability, and other electrochemical parameters. The findings provide valuable insights into sustainable soil management practices, offering a pathway to enhance agricultural productivity in this region.

This article, based on the study of modern scientific works, examines modern ethnosocial features of strengthening gender equality in Uzbek families, ensuring equal rights and opportunities for women and men, protecting women from oppression and violence. Based on an analysis of the results of specific sociological research, important recommendations have been put forward to improve the legal and economic status of Uzbek women, improve their living and working conditions, preserve reproductive health, and change the traditional roles of women and men in society and family.

This study delves into the complex dynamics of parenting during adolescence, focusing on parents' perspectives on gender and the deployment of effective parenting strategies. Adolescence is a critical phase marked by significant physical, emotional, and cognitive changes. Parents play a pivotal role in guiding their teenagers through this transformative period. This research seeks to unveil the nuanced ways in which parents understand and approach gender-related aspects of parenting during adolescence. Additionally, the study explores the parenting strategies deemed effective by parents in fostering positive development and communication with their teenage children.

This research explores the intricate dynamics of brand-consumer relationships by focusing on social media interactions as a pivotal lens. The study delves into the quality of brand relationships forged through these digital interactions, seeking to unveil the underlying factors that contribute to a harmonious connection. Through a combination of qualitative and quantitative analyses, the research examines user engagement, sentiment, and the impact of social media strategies on brand relationship quality. The findings shed light on the nuances of brand-consumer interactions in the digital age, providing insights valuable for both marketers and researchers aiming to understand and enhance brand relationships in the dynamic landscape of social media.

Modern trends in the education system imply an innovative approach not only to the learning process, but also to the education of pupils. The formation of the moral potential of younger schoolchildren is the key to the social development of the future; most of the existing research in the field of education is aimed at realizing this task. However, education, defined as a social and sensory phenomenon, is difficult to digitalize, and therefore the article proposes options for diagnosing the structural components of this concept. The aim of the work is to study the influence of integrative pedagogy on the formation and development of the moral potential of students. The author proposes a methodological platform that implements this goal through integrative material.

Materials and methods. The article describes a comprehensive study of the moral potential of elementary school students. The research plan consisted of determining the actual level of formation of moral competencies, introducing integration developments, and determining the incremental level of selected competencies. The sample included 208 primary school children. Research methods are described in the methodological platform for the formation of moral competencies and are effective under certain conditions. The results were processed by statistical analysis; a scheme for determining the weight value of the components of the phenomenon of morality was proposed.

Results. The proposed mechanism made it possible to break the concept of "Moral potential" into structural components, which are given a certain value (weight value). The criteria for determining the level of formation of moral competencies for each category are identified. Based on the organizational and didactic model for the implementation of integrative developments, a comparative analysis of the data was carried out, taking into account the time component. The coefficient of moral activity is calculated on the example of individual cards of respondents, a formula for calculating the general moral potential is proposed.

The process of introducing an integrative learning model as a tool that contributes to the growth of this moral material is described. The possibilities of integrative learning for the formation of social-sensory competencies are noted.

Discussion and conclusion. The results of the study make a significant contribution to both theoretical and practical pedagogy. The study expands the understanding of the possibilities of integrative learning, the mechanisms for increasing the moral potential of students. The mobility of the proposed formulas, criteria, certain weight values of moral categories makes it possible to use this material in the diagnosis of other social and personal phenomena.

Today, the development of digital technologies has received a massive scale, and we are faced with this in all aspects of our lives. More than 4 billion people around the globe have access to the world Wide Web and according to estimates, almost every inhabitant of our planet has some kind of mobile device and half of them are smartphones. This development has influenced the way people interact with other people, learn the news and see the world around them. This is especially true of the learning process, which today has transformed from traditional to digital.