Md Amran Hossen Pabel; Biswanath Bhattacharjee; Sonjoy Kumar Dey; Sakib Salam Jamee; Md Omar Obaid; Md Sakib Mia; Sajidul Islam Khan; Mohammad Kawsur Sharif. BUSINESS ANALYTICS FOR CUSTOMER SEGMENTATION: A COMPARATIVE STUDY OF MACHINE LEARNING ALGORITHMS IN PERSONALIZED BANKING SERVICES. aril 2025, 1, 1-13.